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This Week in Apps - Games Are Not the Same
#250 - My top five insights from the latest Appfigures games report reveal what really drives long-term revenue in 2025.
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Screenshots That Convert: Live Product Page Teardown
Learn how to design App Store screenshots that boost conversions and improve your search ranking with a live teardown of real apps.
This Week in Apps - But Is It Real?
#253 - TikTok minted a new millionaire but will it stick? New AI apps from Adobe and ElevenLabs are taking on new audiences, and the most downloads and highest-earning apps in June.
If You Build It (for TikTok), They Will Come
Ever heard of Starla? I didn't either until a few days ago, when the app jumped to the top of the App Store. Downloads s...
Adobe Brought its Generative AI to Mobile - Can it Compete?
Adobe's finally joined the mobile party. After showing off its generative AI chops on desktop, Adobe just launched Firef...
Is Voice AI (Finally) Becoming Popular?
AI-generated voices are getting better fastand now they're mobile. ElevenLabs, one of the biggest names in AI text-to-sp...
Hello Google (Gemini)! The Most Downloaded Apps in the World in June
Can you believe it's already July? Well, with June behind us it was time to crunch the numbers and rank the most downloa...
HBO Is Back! The Highest-Earning Apps in the World in June
I crunched the numbers and analyzed the highest-earning mobile apps in the world in June, and for the first time in quit...
The Biggest App Store Algorithm Change is Here - This is What You Need to Know
We reverse engineered a BIG change to the App Store that's impacting the ASO of thousands of apps and here's what we know.
This Week in Apps - Boring but Big
#252 - Love Island has taken over the App Store. I found another boring niche that's generating millions every month, and also rounded up the most downloaded and highest earning games in May.
Changing Channels is a Multi-Million Dollar Business on the App Store
When app makers think about what to build, they tend to associate big ideas with big money. I've shown you over the last...
Love Island Season 7 Has Its Biggest Opening Week on the App Store Ever!
It's been a while since a TV show took over the App Store! The latest to achieve that is Love Island, and the numbers ar...
X Doubled its Mobile Revenue Year Over Year
May was a strange month for X. On the one hand, revenue didn't grow from April - quite the opposite. On the other, it sa...
Same Title, More Money! The Highest-Earning Games in the World in May
I crunched the numbers and ranked the highest-earning mobile games in the world. Movement was minimal in May but revenue...
A Big But Impactless Shuffle - The Most Downloaded Games in May
Unlike the highest-earning chart, which was fairly stagnant in May, games fought for downloads. On the App Store, every ...
This Week in Apps - Apple's Next Sherlock?
#251 - Storage cleaner apps are printing millions, Google's NotebookLM crossed a million downloads, Nintendo's upgraded mobile app is in demand, and the most downloaded and highest earning apps in May.
Storage Cleaner Apps is a Multi Million Dollar Industry No One's Talking About
I'm on the lookout for categories of apps that quot;printquot; money for their makers and represent a potential opportun...
Google Launched a Mobile App for NotebookLM, and it Just Crossed 1M Downloads
Have you ever heard of NotebookLM? If you haven't, NotebookLM is an AI tool from Google that turns written documents int...
Nintendo App Downloads Explode as Switch 2 Deliveries Begin
If you make a better app, more people will want it, right? Well, that's something Nintendo seems to have taken seriously...
Top App Downloads Recovered a Bit in May - The Most Downloaded Apps in the World
May is officially behind us and summer is right around the corner, and I couldn't wait any longer to rank the most downl...
The Highest-Earning Apps Saw Revenue Rise 17% in May
I crunched the numbers and ranked the highest-earning mobile apps in the world in May and found exactly one winner in an...
11 Mobile Game Trends in 2025 You Can't Afford to Miss
Discover the top 11 mobile game trends for 2025, including monetization strategies, genre insights, and global market opportunities to help developers thrive.
Mobile Gamers Are Spending More Per Download Than Ever Before
Here's a stat that surprised me and will probably surprise you too. In 2024, the average consumer spending per mobile g...
Mid-Core Games Are Eating Everyone's Lunch
Let's talk about what's actually making money in mobile games right now. Not downloads. Revenue. If you look at the top...
Monetization Secrets from the Top 1,000 Games
Monetization has always been a hot topic in mobile. But the top games in 2024 are writing a new(ish) playbook and it's s...
Gamers Don't Just Play! They Scroll, Chat... and Grocery Shop?
We already know mobile gamers are on YouTube. And TikTok. And Discord. That's nothing new. But if you stop there, you'll...
